Why You Can’t Afford Not to Do Video

With Labor Day upon us, I think there are very few people that wouldn’t press rewind and relive the summer over again. I am sure you have heard the saying, “weekends are never long enough.” Well the same can be said about summer in the Northeast. In the theme of rewinding time to start summer over, here is an article by David Lee, founder and CEO of Shakr Media from Entrepreneur.com.

This article reiterates our mission here at Videonitch when it comes to video. Cisco estimates that by 2017, video will account for 69% of Internet traffic. Yes – 69 PERCENT! Research continues to back video as a more engaging, more effective learning tool than traditional means. We are becoming a culture with shorter attention spans, looking for immediate information, through technology that we have become dependent upon.

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Remember when Facebook was just text and picture based? Not anymore, they host roughly 4 billion video streams a day. Did you notice the advertisement on the TV screen that is now built into the gas pump this morning? Need to know how to change your leaky kitchen faucet? Go watch a tutorial online. Want your VP of Sales for the Americas to share his selling strategy to all offices based in Europe? I think you get where I am going with this.

2017 will be here just before you know it, just like the end of summer. Don’t get left behind.

Matt Coombs
Operations Manager

Entrepreneur.com Written by David Lee, founder and CEO of Shakr Media

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